Milkyway dream
The Milkyway dream is an animated story about children sleep problems. Children suffer from night terrors or nightmares, especially at pre-school age, and it is because of the today‘s way of putting children to sleep. This project is focused on educating parents about the importance of reading to their children before bedtime. It is also important to emphasize what form of the nightmare are we focusing on.
Contest /
Student design
awards
Client /
Philips -
Sleeping matters
Year /
2017-2018
The animation depicts the most common form of a nightmare in a child age, which manifests itself in childhood age and completely disappears during adolescence. The project is not about night terror. Night terrors are inherited and more serious illness with the necessary medical intervention.
Art preparation for animation
Milkyway dream storylines
I
The End
t is evening, the children‘s room is immersed in the dark. A little girl is going to sleep. There are some drawings on the walls made by her hand - clouds and stars. The hot air balloon dominates the entire work. The little girl is looking at the slowly closing door of her room. It‘s time to go to bed, her mom says and leaves. Immersed in the darkness, the girl tries to sleep. Slowly, her eyes are closing. She is sleeping now. But the room comes to alive.
Gradually the stars light up and the clouds move around the walls. The girl unexpectedly wakes up in the glow of the stars, they are around her, and they are still growing. Under their weight, she is falling through empty space along with her bed and a felted rebate. She falls on her bed that runs down the Milky Way. She looks around with the surprised look. It is in the middle of a cosmic constellation and she is sailing into the unknown. Curiosity does not leave her and she tries to touch the water around her.
The blue bird flies around it and disappears into the ditch. This makes her keep on looking. And she sees it. The river ends with a terrifying waterfall. A flock of birds is circling around him. She has to get out of the river now. The idea of his bed ending in the waterfall‘s throat appears in his mind. This is the same blue bird she had already seen. She grabs his feet and they fly out of the dangerous river.
The bird carries the girl and enters the clouds. Suddenly the bird drops her and the girl falls down again. And suddenly beside her, a hot air balloon appears and she grabs its rope. In flight, she reaches the balloon basket and safely flies through the sky between the clouds. On the way, she notices one small cloud and reaches for it. With a cloud in her arms, she appears in her room. Beside her, her mother sits and reads her favorite fairy tale. The cloud forms in a pillow shape and that becomes the real pillow. Her mother closes the book and with love looks at her daughter. The mother‘s t-shirt is littered with tiny bluebirds. Mother whispers to herself „Again, I saved my daughter in her dream“.
The way of promoting the project
The Milky way dream project explains to parents that the most of their children‘s sleep problems are related to playing video games or watching TV before sleeping. And the best solution is to restrict these activities and replace them something like reading a book.
This information campaign can be placed in a bookstore with children‘s literature or in the surgeries for kids or even in kindergartens. The campaign will be in the form of posters and leaflets. One of the other promotions is animated video on youtube.
Hero image: It is a mother with a book that represents an image of the good parent. She is a real hero for her children that‘s why I used that image as a main part of the posters.
Back to Reading
The slogan of the project is:
